Internal Linking
Add internal links to strengthen your site's content network.
Averi identifies internal linking opportunities inside your drafts and suggests them as tracked changes you can accept or reject — no manual searching required.
Why Internal Linking Matters
Internal linking means connecting your content by linking one page on your site to another. Internal links do two things that directly affect your content's performance:
- Help search engines understand your site. Links between pages show Google (and AI search tools) how your content relates to each other, which topics you cover in depth, and which pages are most important. A well-linked site builds topical authority faster than a collection of disconnected posts.
- Keep readers engaged. When someone lands on one of your pages, internal links guide them to related content they're likely interested in. That means more pages visited per session and more time spent with your brand.
Without internal links, each piece of content exists in isolation. With them, your content works as a network — and both search engines and readers reward that.
How Averi Suggests Internal Links
Internal link suggestions are part of the Content Score workflow. When Averi scores your draft, it may include a recommendation to add internal links. Here's how to get them:
Score your content
Open your draft and click Content Score in the top-right corner of the editor.
Find the linking recommendation
In the Recommendations section of the score panel, look for a recommendation about adding internal links. Not every draft will get one — it depends on your existing content and what Averi finds to link to.
Click Fix with AI
Click the Fix with AI button next to the recommendation. Averi scans your published pages and finds relevant linking opportunities within your draft. The button changes to Analyzing while it works.
Review the suggestions
Once analysis is complete, you'll see link suggestions appear directly in your draft as green highlighted text. A green pill with a number appears to the right of each paragraph that has suggestions — click it to open the details.
Approving or Rejecting Suggestions
Every link suggestion is a tracked change. Nothing is permanently added to your draft until you accept it.
When you click the green pill next to a paragraph, a popover opens showing each suggestion. For link suggestions, you'll see Linked: followed by the URL that Averi wants to add. Each suggestion shows the Averi AI name and avatar so you know it came from the AI, not a collaborator.
To review a suggestion:
- Accept — Hover over the suggestion and click the checkmark button. The link becomes part of your content and the suggestion markup disappears.
- Reject — Hover and click the X button. The link is removed and your original text stays as-is.
- Accept all — If a paragraph has multiple suggestions, click the Accept all button at the bottom of the popover to approve them in one step. You can also use the Accept N suggestion(s) button that appears on the score panel's recommendation row.
You must resolve all suggestions (accept or reject each one) before publishing. If you try to publish with pending suggestions, Averi will ask you to go back and resolve them first.
After you accept suggestions, Averi automatically re-scores your content so you can see the impact on your Content Score right away.
Tips
- Review every link before accepting. Averi picks pages based on relevance, but you know your content strategy best. Make sure each link makes sense in context.
- Focus on reader value. A good internal link sends the reader somewhere genuinely useful — not just somewhere that exists. If a suggestion doesn't add value for the reader, reject it.
- Don't overdo it. A few well-placed links per article are more effective than linking every other sentence. Quality over quantity.
- Check your sitemap if no links appear. Averi uses your sitemap to find pages to link to. If you're not getting link suggestions, make sure your sitemap is up to date and includes your content pages.
Need Help?
Reach out to us at [email protected] - you'll always get a human to talk through solutions with.